Communicating Purpose and Direction Through Video Production
- Aiden Van Nielen
- May 23
- 1 min read
Corporate Video Production in Adelaide – AGIG CEO Vision Statement
Overview
This corporate video features Craig de Laine, Chief Executive Officer of Australian Gas Infrastructure Group (AGIG), sharing the company’s renewed vision and strategic goals. The video was created to support AGIG’s broader communication efforts and to clearly articulate its role in delivering a sustainable energy future.
The Approach
We filmed a direct-to-camera message with Craig using a teleprompter, which allowed him to deliver a clear, confident script while maintaining natural eye contact with the viewer. Using a teleprompter is especially helpful in this kind of corporate video, where the message needs to be concise and polished, without losing authenticity.
To enhance the message, we added overlay footage of AGIG’s operations around South Australia, including scenes of infrastructure projects and team activity. A two-camera setup gave us flexibility in the edit, helping keep the video visually engaging and dynamic from start to finish.
The Challenge
The key challenge was finding the right tone: a message that could cover long-term goals and strategy, but still feel accessible and engaging. Through careful scripting, rehearsal, and visual planning, we were able to deliver a final product that felt both professional and personal.
Outcome
The finished video plays a central role in AGIG’s internal and external communications. It brings leadership messaging to life in a way that feels grounded and trustworthy, helping align teams and inform stakeholders.
Need a corporate video that captures your leadership message with clarity and impact?
We specialise in executive video production in Adelaide and across South Australia.
